A summer travel editorial telling a real life story of a weekend escape from New York City to Hudson. This was a full service brand production - including but not limited to, brainstorming website design, social marketing messaging, and execution of the full visual story.
The assignment for this project was to plan out all marketing & media for this feature story for Lo & sons based on creative. This would end up including email marketing and paid+organic social posts for Instagram, Facebook, and Pinterest that funneled the audience through to a custom, interactive designed webpage.